One week after the U.S. election, it’s clear that Disney and other major media companies have returned to advertising on Elon Musk-owned X, formerly Twitter.
This shift marks a notable departure from the stance many of these companies took in 2023 when ads were paused following reports that they appeared next to antisemitic content and hate speech.
Disney’s 2023 Departure From X
Disney’s earlier decision to withdraw stemmed partly from Musk’s endorsement of an antisemitic conspiracy theory. As Zahed Amanullah, a senior fellow at the Institute of Strategic Dialogue, explained to